The trick to a successful scoping review? Asking the right questions. In this review conducted as part of the Agency for Healthcare Research and Quality's Patient Safety Learning Laboratory research, our team used NVivo to analyze characteristics of patient empowerment tools, and got this manuscript written, edited and over the finish line into publication.
Marketing your products to clinical customers and other biotech businesses can sometimes require adopting an educational role. In this ongoing blog post series, we used informational articles about using biospecimens and genomic biomarkers in clinical cancer research to strategically highlight the value of our client's products and services.
When your business operates in a specific niche, your customers should know the fundamentals that set you apart. We used SEO best practices and conducted strategic SME interviews with this client to expertly position their company's work against a competitive medtech landscape.
Complex healthcare challenges require system planners to seek creative new solutions. In Canada, community data sharing programs are one such solution. Our team supported the drafting and editing process of this paper documenting the results of a needs assessment for one of these programs.
When populating a product landing page, you have to know your customer base well. We can not only support you in asking the correct questions to shortlist their priorities, we can also distill your product offerings into information that is both concise and scientifically meaningful.
Prepared for both the Canadian Association for Health Policy and Research and the International Conference on Integrated Care, this conference abstract details the design, conduct, and analysis of qualitative research done by our team on the topic of health system resilience during COVID-19.
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